Guerilla marketing is a method to promote a brand by placing comments containing client’s brand mention under relevant posts in social media in order to capture the attention of the target audience.
An example of what guerilla marketing looks like this (we promoted p2e project):
Guerilla comments like above are placed under relevant posts like below
What is the use of guerilla marketing
This tool is used for:
increasing brand awareness development of word of mouth around the brand gaining the attention of users to the brand spreading rumors about a newsbreak (for example, a promotion or an airdrop)
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What areas is it useful for and in what cases is guerilla marketing used
In our experience, guerilla marketing gives a powerful boost to the following types of projects:
NFT collections GameFi DeFi Exchanges other types of crypto projects
Examples of effective use of guerilla marketing:
The exchange is launching an airdrop and we need to spread rumors about it among traders Mint of an NFT collection is coming soon and we need to attract more people to mint or members to the community The brand needs to maintain its presence in the information space, people need to talk about the brand in a positive way, pay more attention
Guerilla marketing is not main source of traffic and promotion, it is usually used in complex with other marketing instruments such as influencer marketing, paid media etc.
How guerilla marketing works?
We search for relevant and popular posts
Read the post and read the comments
We place a comment in the context of the post and discussion under the post, unobtrusively recommending the client's brand
How is the effectiveness of guerilla marketing measured?
The ratio of comments and reactions to them should be 50% or more. This means that comments are placed under relevant posts and people react to them.
About our team
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We are a professional guerilla marketing team
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Deep knowledge in crypto
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We can provide up to 50,000 native comments per month
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B+ English level
Clients and partners
Brands and agencies that trust us
1inch, ICODA, SalAd, iMe, Disciplina, BDC Consulting, ICO Service and others.